Deniz Sariyildiz, Director Creative & Media Effectiveness at Kantar, explores the roles of different media …
MAGnify 2020: The role of different media in the mix today (Kantar)
MAGnify 2020: key learnings and roadmap Alpha Index
Bernard Cools and Bruno Liesse talk about their new study about the attention for advertising. They came up with the …
MAGnify 2020: why is context important for marketing?
MAGnify 2020: Results from Kantar’s COVID-19 Barometer
Deniz Sariyildiz, Director Creative & Media Effectiveness at Kantar, explores the roles of different media channels…
Context is king, zegt Ebiquity, ook digitaal
Digitale media zijn complexer en verwarrender dan nodig, schrijft Ebiquity in het nieuwe rapport ‘Digital Media …
Ad in the Picture: Breguet
MAGnify 2020: Kantar on the changing global media landscape
Deniz Sariyildiz, Director Creative & Media Effectiveness at Kantar, explores the roles of different media channels …
MAGnify 2020 – The Alpha Index study setup by Bernard Cools
The makers of magazines: Amélie Janssens
The Alpha Index: results of the study (Bernard Cools)
