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Ad in the picture: Medpeople, paper saving lives

Medpeople and Le Bureau in Sweden cooperated to teach people how to properly wash their hands. They made an advertisement on soap paper with instructions so people could put the lessons into practice immediately, using the paper to wash their hands.

As the saying goes: tell me and I forget; teach me and I remember; involve me and I learn. Exactly what the idea behind this advertisement is. Paper saving lives.

Watch the video here

97 procent wash their hands incorrectly

ad shows people how to wash their hands

ad made on soap paper

Medpeople video

 

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