In this sixth and final video Deniz sariyildiz, Director Creative & Media Effectiveness at Kantar concludes her speech with three take-outs about the role of magazine media in the mix.
Read our interview with Deniz Sariyildiz here
Nobody denies the decline in print circulation and use, but magazine media are trusted brands and have an important role to play in the lives of consumers and in advertiser campaigns.
We have cut the presentation by Deniz Sariyildiz (and the other speakers!) into short form videos per subject. You can access all 6 videos by Deniz here.
The other subjects of the short videos are:
- Changes in global media landscape
- COVID-19 Barometer results
- Media in the mix today
- Receptivity and trust
- Influence of context
«MAGnify : un œil sur l’avenir»
The key note speeches, divided into short form video you can find here:
