In this video Deniz Sariyildiz shows some results of Kantar’s global COVID-19 Barometer. Covid changed the dynamics: we are consuming more media and to cut through the clutter with brand communication is more important than ever. Relevant content is always appreciated by people, concludes Deniz.
We have cut the presentation by Deniz Sariyildiz (and the other speakers!) into short form videos per subject. In the first part Deniz talked about the changing global media landscape.
The other subjects are:
- The rol of magazines and other media in the mix
- Receptivity and Trust
- Influence of context
- Key take-outs
The other two key note speeches, divided into short form video you can find here: